Logotipo minimalista para marca de muebles vintage Deco Reg diseñado por Wittierra Design.

Deco Reg: Visual Identity and E-commerce for the Luxury Vintage Furniture Market

In Wittierra Design, we developed the comprehensive branding strategy and digital platform for Deco Reg, a brand specialized in the curation and sale of vintage furniture and collectible piecesOur challenge was to fuse the nostalgia of classic design with a modern and sophisticated user experience, enhancing the perceived value of each unique piece.

Completed projects

Web page design
Brand identity

Sector

Vintage furniture

Launch

03 March 2024

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Deco reg

Brand Identity: Minimalist and Timeless Elegance

The Deco Reg logo was designed to represent the essence of the old with a contemporary language. The stylized and sober 'R' functions as a seal of quality and exclusivity. With a palette of dark and deep tones, the visual identity projects the sophistication needed to stand out in the premium interior design sector, attracting collectors and lovers of signature design.

E-commerce web design

A high-end digital gallery We designed a website that acts as a luxury showcase, optimized for the exhibition and sale of large-format pieces.

Product-Focused UX/UI

The visual design is sober so that the restored furniture is the main focus. The fluid navigation guides the user from the piece's history to the shopping cart.

SEO Optimization for Collectors

We implemented a category structure optimized for terms like "exclusive vintage furniture" and "luxury interior decoration".

Omnichannel Shopping Experience

A fully responsive e-commerce that guarantees a perfect view on mobile devices, making it easy to reserve and purchase unique pieces in a simple and secure way.